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Fassi Group selects Cincom Product Configurator Software

Supplier: Cincom Systems of Australia
10 September, 2010

International crane manufacturer chooses Cincom CPQ to help improve order accuracy

Worldwide software provider Cincom Systems has a new client: Fassi Group ( Fassi, a major supplier of custom-built industrial cranes, has chosen Cincom CPQ to increase the speed and accuracy of orders and provide guided selling to its international dealer network.

Cincom CPQ is a guided selling and product configuration software platform designed to help companies sell complex products and services.

A key consideration for Fassi Group's selection of Cincom CPQ was its ability to handle complex custom products with ease. Fassi had tested other configuration products in the past, but these were dismissed, as Fassi's rules definition and management were far too complex for them to handle. It was important that the configuration solution chosen could completely be controlled in-house and be integrated with their ERP system. This way the production people who know cranes inside out could implement the projects?not their IT specialists.

"The Cincom product is a very powerful and versatile engine, able to cope with complex products and processes that are hard to manage, and producing error-free results," said Roberto Calegari, Group Supply Chain Manager, Fassi Group. Fassi's goals are to increase the efficiency of the entire front end (configuration and sales) as well as back-office processes (from planning to production), while more effectively monitoring the dealers' activities.

Immediate Results

Fassi is now able to receive configurations from all over the world 24 hours a day. Orders from very different time zones (e.g., Australia and Canada) are already in the system when the Italian sales office starts working in the morning.

The configurator project took around six working months to implement with a group of four Fassi people. Calegari, who was surprised at how quickly the Cincom configurator was up and running, said, "After four or five days of training, we could already start using it."

Cincom CPQ automates the effective selling of complex products and services. It enables true collaborative selling processes and provides guided selling, channel and distributor collaboration, sales and product configuration, as well as quotation and proposal management and integrates with existing systems including Cincom® CONTROL™, Microsoft Dynamics, SAP and

Cincom CPQ has helped manufacturers selling complex engineer-to-order or configure-to-order products successfully streamline their sales, design and proposal processes by delivering critical product and sales knowledge to the point of sale, while significantly reducing "quote to cash" time. Cincom has helped manufacturers reduce proposal generation time from five days to 15 minutes, decrease time to close a sale by 80 percent and cut lead times from 14 weeks to six weeks.

About Fassi Group

Fassi Gru, an Italian crane manufacturer established in 1965, exports its range of quality products to the entire world and guarantees technological innovation and technical assistance at the highest level. The number-two brand in the world in its sector sells via a sales network spread across almost 60 markets worldwide. Fassi produces around 10,000 cranes per year in 11 plants across Italy. For more information, visit .