Advertising Policy | Content & Privacy Policy  

Content & Privacy Policy

Definitions
Website: Refers to the website owner/operator Industracom Pty Ltd (www.industracom.com, Australia ABN 20 079 858 236) operators of IndustrySearch.com.au, MedicalSearch.com.au and HospitalityHub.com.au.

Content Policy

This section outlines policies and definitions for information published by the website. The website values editorial integrity and aims towards publishing relevant and accurate content.

Editorial content sources
Editorial news content published on the website originates from sources such as AAP, Reuters, government and industry bodies. Other editorial originates from contributors commissioned by the website to produce content.

Editorial content is marked , or is identified as such by not linking with an active Storefront.

Advertiser content sources
Commercial organisations can use the website to distribute media releases by maintaining a Storefront package. Commercial companies are not authorised to publish content without a Storefront. Companies can publish Product Releases, News Releases, Feature Articles (Case Studies) and Events. Videos and pictures can be included with content.

Storefront content is marked , or is branded as such by linking to an active Storefront.

Storefront owners receive secure access to add content using an online submission area. Submitted content goes through an editorial review process to determine its level of published exposure on the website and e-newsletter. Writing guides and tutorials are available to Storefront companies.

Indemnification
The website does not assume responsibility or damages for inaccurate information provided or published by any source. The website does however request that readers notify them if they become aware of inaccuracies so that reasonable actions can be taken to rectify the situation.

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Privacy Policy

The website is committed to user privacy in accordance with the Privacy Amendment Act 2000 and is bound by the National Privacy Principles ('NPPs') which were introduced into the Privacy Act 1988 (Cth) ('Privacy Act') by the Privacy Amendment (Private Sector) Act 2000.

The website will update this privacy policy as required. If changed, the changes will be posted on the website so that users are made aware of what information is collected, how it is used and when it may be disclosed. If at any time the website is required by law to release information, it is obliged to co-operate fully under its required legal duty.

This Privacy Policy does not apply to acts or practices of the website that are directly related to employee records of current or former employees.

Sponsored campaigns
All subscribers to the website's e-mail newsletters automatically receive sponsored advertising campaigns run on behalf of other businesses. This is a condition of subscription as they subsidise the website's provision of high quality news and information free of charge. The website limits the number of sponsor messages sent with the aim of maintaining subscriber satisfaction and loyalty. Advertisers and sponsors are at no time provided audience details other than what is expressly stated in the campaign details. When campaigns require registration or request information, subscribers are made aware the response mechanism will provide information to the sponsor if they participate.

Collection of information
The website will not sell, rent, trade or otherwise supply to third parties any information obtained unless expressly stated within specific campaigns or initiatives.

News personalisation
Upon subscription the website collects information such as company details and job description. This information is collected in order to profile and better understand its audience. News categories can be tailored to provide more personalised content. Subscription details are protected and are not supplied to outside organisations.

Advertiser requests
When website visitors send an email request to an advertiser through the online forms, the website stores information such as: name, phone number, location, email and message details. Only the advertiser to whom the request was sent is provided with the details of the person sending the request.

Search terms
When a search is performed, the website collects information such as the IP address, search term, date and time. This information is stored and tracked for internal trend analysis only.

Directory categories
When a category in the directory is accessed, the website collects basic information such as the number of views. This information is stored and tracked for internal trend analysis only.

Content statistics
When content (products, news, feature articles, events) is viewed or accessed, the website collects basic information such as click statistics. This information is stored and tracked for internal trend analysis. Storefront owners also have access to this information to track and monitor the success of their advertising.

Follow feature
The website's follow feature allows subscribers to follow one or more Storefronts. Storefront owners are provided with the subscription details of subscribers choosing to follow them using this feature. This information is limited to name, company, contact details and employment profile, and does not include information such as comments made or details of advertisers requested by the subscriber.

Storage of information
The website takes all reasonable steps and security measures to protect against the loss, misuse or alteration of its information. Steps include:

  1. external and internal physical premises security;
  2. restricted access to customer information;
  3. software to prevent unauthorised computer access via networks, such as firewalls, password protection and data encryption;
  4. regular reviewing and testing of technology to improve security.

Updating or removing subscriber details
The website provides options for accessing, modifying and removing subscriber details. Subscribers can choose an unsubscribe option or they may update information online through the website's login facility. The website's Basic Unsubscribe function removes subscribers from receiving the e-newsletter however maintains basic details for future reference.

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System Specifications

Search
The website's search facilities are driven by the Microsoft SQL Server standard free text search algorithm. The search is implemented using Microsoft SQL Sever 2005 fulltext search features known as "CONTAINSTABLE" and "FREETEXTTABLE". The "CONTAINSTABLE" feature makes use of a "search phrase" and the number of occurrences to derive the ranking for content whereas the "FREETEXTTABLE" search makes use of the OKAPI BM25 ranking formula. The detail of each feature is provided in the following link http://msdn2.microsoft.com/en-us/library/ms142524.aspx. The key highlights of a search using these features is described below:

  • A search calculates rankings based on the search string provided by the user. The ranking is based on predefined search algorithms bundled with SQL Server 2005.
  • The search term and each individual term within the search string is ranked, and the values are summed to arrive at a final ranking score.
  • There are a large number of words which occur very frequently and are not helpful in resolving searches. Such words are referred to as noise words. For example words which linguists class as articles, such as the, a, and at are for the most part irrelevant in a search. These words are not included as part of a search.
  • The ranking for terms is decided based on ethical frequency of terms and the density or frequency of search terms occurring relative to the other terms.
  • The search will also add words to the query via inflectional generation (stemmed forms of the original query terms); For example if the user query contains 'label' word, the search will also look for words like 'labeling', 'labeled' etc. These words are treated as separate terms with no special weighting or relationship with the words from which they were generated.
  • Synonyms generated from the Thesaurus feature are treated as separate, equally weighted terms to determine ranking.

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CONTACT US

If you have any questions please contact Industracom:

PHONE: +61 (02) 9925 4000
FAX: +61 (02) 9925 4099
Address: Level 11, 117 York Street, Sydney, Australia
Postal: PO Box Q909, QVB Sydney, NSW 1230, Australia
Last updated: August 18, 2011