Registering a Domain Name is your first step to your company's online presence!
There are many reasons why companies register Domain Names.
Some companies are keen to register a name and build a web site straight away, others just to have a professional email address that represents them on the Internet.
Companies may also register a name and keep it for future use, or to protect Brands/Trademarks.
Which Domain name should I register?
To gain the best advantage on the Internet you should consider registering your company name as well as any abbreviations. Abbreviations are very important if you have a long business name.
A three letter Domain name like www.xyz.com.au is far easier to remember than a long domain name.
It can help when customers want to visit or revisit your site, that you have a short easy to remember domain name.
I am an Australian business owner, should I register a .com.au, .net.au or .com Domain name?
A .com.au name is certainly the flagship of Australian Domain Names. It is well recognised by Australian consumers, who instantly identify that companies bearing the .com.au suffix are Australian Companies and have passed the eligibility to hold a com.au Domain Name.
Registering .net.au name can certainly help with your marketing efforts. It can also be an excellent choice if the .com.au or .com name you want is registered by another company.
The .com suffix is certainly one of the most recognised suffixes in the world. If your business wants to trade and compete on a world scale then a .com name will help brand you as an international organisation.
Many businesses choose to register all three (com.au, net.au and .com) to protect their trademark or to assist in their on-line and off-line marketing efforts.
Like all businesses we have a mission, our mission is to continue our rapid growth and build the company until Asken becomes a leader in the field of software development for both the public and private sectors.
Asken is working on and will develop a suite of applications, designed to incorporate the latest advances in software and hardware technologies. Each application may vary in content but will be recognisable as a product of Asken.
As a product of Asken each application will be held in high regard for its presentation, efficiency, reliability and overall professionalism. In support of each product Asken will be seen as conscientious and cooperative.
Asken intends to become a major force in software development within Australia, the Pacific region, the world, and beyond.