Children have a major influence in household purchasing decisions. kidsense® offers specialised sensory research with children to assist companies specifically target their products to meet children and parents' preferences.
With the growing influence children are having in purchasing decisions and with the recent research concerns related to children's eating habits and lifestyle choices, kids research has become indispensable to many marketing and R&D departments.
Benefits of kidsense®:
- Obtain reliable directives for products specifically targeted towards children.
- Provide insights regarding kids' sensory experiences with products focusing on all aspects of the product mix which are relevant to children.
- Keep up-to-date with kids' trends which are forever changing
- Profit from our wealth of experience in overcoming challenges associated with children's research.
- Identify profitable market opportunities for kids' products.
Sensory Solutions abides by the ESOMAR Guidelines on Interviewing Children and Young People as well as the AMSRS Code of Professional Behaviour. We take our responsibilities very seriously when it comes to interviewing children. The welfare and safety of the children is our absolute priority.