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NI benefits from targeted online directory

Supplier: Industracom
08 April, 2008

Mark Phillips, the marketing manager for National Instruments, enjoys the targeted service provided by IndustrySearch.

"Compared to the choice of the Yellow Pages, other online advertising or IndustrySearch, then IndustrySearch is the best because it is so targeted. We see it as a very effective online directory. It's also trackable, which is brilliant. We are definitely going to use it more and more in the future. At present, we upload a lot of press releases but we also want to make more use of the video facility eventually. I think it's great that we receive a monthly activity report so that we can see how many leads have been generated each month."
"There aren't too many effective industry vehicles out there, so IndustrySearch has definitely helped us. It acts a continuous search engine for products."


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