Founded in 1970 to help promote foreign trade, the Taiwan External Trade Development Council (TAITRA) is the foremost non-profit trade promotion organisation in Taiwan.
Jointly sponsored by the government, industry associations, and several commercial organisations, TAITRA assists Taiwan businesses and manufacturers with reinforcing their international competitiveness and in coping with the challenges they face in foreign markets.
TAITRA boasts a well-coordinated trade promotion and information network of over 600 trained specialists stationed throughout its Taipei headquarters, four local branch offices in Hsinchu, Taichung, Tainan and Kaohsiung, and over 52 overseas branch offices worldwide.
Promo message Taiwan Trade Centre
Together with its sister organisations, Far East Trade Services, Inc. (FETS) and Taipei World Trade Center (TWTC), TAITRA has created a wealth of trade opportunities through effective promotion strategies.